This St. Valentine’s Day delight your viewers with the science of love. Dawn Maslar’s unique science-based look at love presents her discoveries based on peer-reviewed literature in a fun and easy-to-understand fashion.
“After teaching college biology for more than ten years, I’ve realized that people learn best when they’re having fun,” she says. “But no class is as important as understanding our greatest drive — the need for love. Humans have been evolving for millions of years, and I believe the culmination of that evolution is found in our ability to cherish each other.”
Maslar has uncovered the scientific rationale for many St. Valentine’s Day traditions. “The color red has an impact on attraction,” she notes. “Chocolate makes you equate the provider of the candy with pleasure, and romantic music has a measurable effect on women. Also, our senses are involved: our eyes, ears, nose and fingers actually decide if we like someone.”